When it comes to running an offline or online marketers, one of the most critical things owners need – aside from the necessary licence and equipment – are traffic, leads and purchasers. Yet inspite of knowing this, the actual question in many of their minds – is how to read more while lowering costs or better still, at no cost?
Having declared that, and this my article about to address today.
Now no matter what they are called, they still boil as a result of one common factor that’s people. Because without taking action the method that you want whether seeing your offer, enjoying and reading whatever you presented and starting your free and paid offer, your company is not planning to last. That is the brutal truth in traditional and web marketing as well.
So fit how do I get traffic?
To boost the comfort, there isn’t any right and wrong answer. But you can find free and paid methods you should use.
However before even this, you have to identify when there is a market on your offer and connecting with others within that. This is essential in order to build bavarian motor works commercial as in categories of people who know, like and trust you. Especially when you dedicated to free methods which I touched upon later.
It is identical way with how we got to know your pals, boyfriend, girlfriend or spouse and the way politicians do to acquire more people to elect them and formed government entities. You might also note that in networking events and seminars.
Below are generally free and paid strategies I know and learnt from more capable marketers.
A. Free
1. Article Marketing
This is certainly the oldest yet still workable method. What you do is write and submit a piece of writing like that which you see now into relevant sites like Ezine Articles.
2. Blogging
This is a bit more of a long-term SEO and wealth building strategy.
You can write whatever you fancy in your blog – preferably WordPress into the own domain and hosting after which connect with other bloggers as part of your niche most likely through blog commenting or guest posting.
3. Classified Advertising
You might not exactly believe this but this is why I got started making my first dollar in 2008.
This is a wonderful alternative and test to paid ads.
What you have to do is to create a eye-catching headline and 2-3 lines ad with links before posting to relevant sites like Craiglist and Gumtree.
4. Directory Submissions
In the last this familiar with work adequately.
But within the wake of Google’s relentless updates, many sites came and go so aside from Dmoz, these are no longer variable today.
5. Email Marketing
This works provided there is a quality opt-in list of subscribers whorrrre eager to read from, trust and purchase from you.
But just for this to work effectively, you want a high converting website page and reliable autoresponder to deliver unlimited emails.
6. Forum Posting
Forums are online discussion sites by which people congregrated and discussed about common issues and interests.
To start, you can find important rules you will need to abide by in order not for getting banned.
Such just like not spam but provide strategies in answering what they already want and want to know using your blog and website page links as part of your signautre – and that is the footer text below every post you make
7. Google SEO
If you provided top quality content as part of your blog inside the form of articles and in many cases videos with web 2 . 0 channel links – I will be speaking about later, the most important search engine will reward you with higher rankings on first page for optimum exposure as well as leads and purchasers from your searchers.
This helps as well if you have comments and questions through your posts.
8. PDF Submissions
You could also compile a collection of 5-10 articles into MS Word or Open Office in to a report or e-book with the attractive cover before publishing in sites like Calameo, Scribd and Slideshare.
9. Press Releases
They are just online versions of newspaper reports through which you can submit to related sites.
There tend to be free and paid services by which you can submit.
10. Social Media And Networks
You also can participate in social networking sites like Facebook where one can post on your own timeline, create fanpages, live events, videos and joined and be part of groups like that which you do in forums.
Others include LinkedIn, Google+, Pinterest and Tumblr.
11. Video Marketing
This is to try and create your videos from the own PC or iPhone camera, powerpoint slides or both with a few music background and introduction or highlighted points text.
If you need to show your mind, you may use camera.
But in order to share your PC screen, I will recommend Jing and Camtasia Studio – the second gives you a no cost 30 day trial when you pay a one-time fee of $197.
12.. Web 2.0 Properties.
You could also post your articles in other blogging platforms like Blogger, Hubpages, Webs, Weebly and Wix.
In yesteryear these familiar with work like a charm from the form of Google Wonder Wheel.
But anyone can only posted everything you had not as part of your articles and blogs.
This is best suited when you are doing e-commerce as well as your info products.
13. Webinars
They are online versions of seminars by which you can invite your subscribers and customers to go before presenting your offer.
For this, I recommend Go-To-Webinar and Zoom.
B. Paid
For paid strategies, I will recommend 3 platorms in Bing, Facebook And Google Ads. At the time of penning this, mobile apps and YouTube Ads also came into being.